SUBMERGE (2024)
Submerge is a informational self-awareness campaign. This campaign is meant to engage the user visually from afar and then inform the viewer to want to learn more from the video and website. My main goal with this campaign was to influence the viewer’s eye and then convey the information concisely and with cleanliness.
The second medium for Submerge is an interactive website made in Adobe XD. This website features clickable and hover elements. The theme of this site is meant to depict the confusion and loneliness of self-discovery with the cold color palette and abstract imagery. Hovering over the bubbles reveals necessary information for the journey. At the bottom, you can click re-emerge to scroll back to the top and reread if necessary.
